ConverseOK COOL

CONVERSE asked us to find a team of social media specialists that could help launch their CX line in markets across the globe.

Campaign – Social Media – Strategy – Content – Messaging

We connected CONVERSE to social media agencies with international campaign experience and a deep understanding of fashion and culture.

CONVERSE - Social-first campaign - OK COOL ©️
CONVERSE - Social-first campaign - OK COOL ©️
CONVERSE - Social-first campaign - OK COOL ©️
CONVERSE - Social-first campaign - OK COOL ©️

CONVERSE chose OK COOL, who developed a social campaign toolkit that hit the mark with audiences around the world.

CONVERSE - Social-first campaign - OK COOL ©️
CONVERSE - Social-first campaign - OK COOL ©️
CONVERSE - Social-first campaign - OK COOL ©️
CONVERSE - Social-first campaign - OK COOL ©️

“We were so excited to introduce CONVERSE to OK COOL, because they’re forever one step ahead when it comes to having their finger on the cultural pulse. OK COOL understood that and knew how to translate it across key international markets with a creative concept that was universal in the way it spoke to global audiences.”

Charlotte Rand – Network Director, AUFI

“For a guy who grew up in skateparks, listening to loud guitar music and dreaming of Californian sun, this CONVERSE gig had OK COOL scrawled all over it. AUFI made intros then stepped back; providing smart insight and discreet steers in the process whenever the team needed them.”

Jolyon Varley – co-founder, OK COOL